Inspire home cooks, add color to recipes


BREVILLE Philippines ( recently brought color to everyone’s kitchens during the Fresh and Furious event via Facebook Live. The virtual launch featured the newest addition to the premium kitchen brand’s collection, the Fresh & Furious, which is the latest iteration of Breville’s line of high-quality Kinetix blenders.

Following the theme of “Celebrate Your Colors,” the event featured a blend of well-known personalities from different industries like Chef Waya Araos-Wijangco of Gourmet Gypsy Art Cafe, creatives Lissa Romero de Guia and Stella Cañete Balucas Mendoza, film director Marlon Rivera, singer-songwriter Zsaris, and Margo Flores of the Coffee Home Brewers community. The event, which was streamed live, had each of the guests share their favorite recipes—from smoothies to sauces—using the blenders.

The Fresh & Furious is the latest update on Breville’s Kinetix line of products which are all designed to help home cooks craft restaurant-quality recipes effortlessly. With its Kinetix Blade and Bowl-Hugging System, the range promises a smooth finish using a surgical-grade blade and a blending system that work in concert to remove lumps regardless of what it is that you are blending. The Fresh & Furious blenders also come with a One-Touch Versatility system which makes it easy for everyone to choose their blending mode, from chopping, crushing ice, to making smoothies.

The event captured the product DNA of the brand’s newest addition to their blender collection which zooms in on versatility, power and uniqueness. Besides the colorful recipes shared by all the guests, the virtual gathering also served to prove that regardless of anyone’s “color”—in terms of their craft or overall interest—everyone can blend their way toward a satisfying dish or drink.

Focused on helping home cooks in their time in the kitchen, Breville has continuously innovated its product design to enable everyone to enjoy good, healthy food from the comfort of their own homes. The Fresh & Furious Kinetix Blender range is a timely addition to anyone’s kitchen, especially now that people have found a renewed interest in creating their own healthy menu. Reni Salvador

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