Thursday, May 9, 2024

Here comes the new Mitsubishi Mirage G4

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AFTER much anticipation, Mitsubishi Motors Philippines Corp. (MMPC) has finally launched the updated version of the Mirage G4. This smart and practical subcompact sedan now showcases the brand’s renowned “Dynamic Shield” design signature bearing a more aggressive and sportier style set to capture the market’s attention.

Since its introduction in 2013, global sales of the Mirage G4 have surpassed 360,000 units. This subcompact sedan is one of MMPC’s top-selling nameplates in the country, achieving more than 92,000 units sold. In 2017, MMPC started local production of the Mirage G4. It was the first vehicle to go into production under the Comprehensive Automotive Resurgence Strategy (CARS) program. Since then, the company has manufactured more than 54,000 cars—a testament to the Mirage’s excellent built quality and overall value.

“While we maintain the key pillar features that make our Mirage G4 a real-life partner for customers, we added a bolder and aggressive look that will project a more confident stance,” said Takao Kato, president of MMC. “Ever since we started local manufacturing in February 2017, we have generated local job opportunities through MMPC’s plant in Santa Rosa and various auto parts suppliers that exist with its operation. By introducing the new Mirage G4, Mitsubishi Motors will enhance its local production and commit to the Philippine market furthermore.”

Dynamic Shield design and then some

None other than Mitsubishi Motors Design Division General Manager Seiji Watanabe stated how Filipino customers are essential to Mitsubishi. “Inspired by our “Robust and Ingenious” design philosophy, we are building on your trust and looking to the future to capture more Mitsubishi-ness in our designs,” he said.

According to the design division head, the new look embodies the brand’s core design values of dynamic strength, robustness, and functionality. “Our design work began by listening. You told us you wanted dynamic and distinctive, athletic and agile, serious and exciting, and of course, Mitsubishi robustness. Our answer is a new design concept: Geometry of Cool. Clean lines, keen angles, and subtle curves.”

The front end received the major revamp, now donning the notable Dynamic Shield design cue. Its wide and bold look stems from the headlamp’s arrangement and larger grille spanning the vehicle’s full width. Further, the headlamp’s overlapping placement on the outer edges added to the broader look. Along with the exterior upgrades are the stylish taillights, 15-inch alloy wheels, and fog lamps.

The top-spec GLS CVT variant offers convenient features such as a keyless operation system, push start button, electric power steering, auto climate control, and audio-mounted controls. Its seven-inch Smart Phone Link Display Audio (SDA) touchscreen multi-media system is compatible with Apple Carplay and Android Auto.

Motivation comes from the existing and efficient 1.2-liter three-cylinder MIVEC gasoline engine generating 76 horsepower and 100 N-m of maximum torque paired to an INVECS-III CVT or a five-speed manual gearbox (base model). How small the exterior dimension may be, the interior is spacious enough to accommodate five adults comfortably. Moreover, generous trunk space is ready to take on luggage and cargo.

Safety-wise, the new Mitsubishi Mirage G4 offers many safety features that provide the driver and passengers a worry-free drive. There is Reinforced Impact Safety Evolution (RISE) Body, Dual SRS Airbags, Anti-lock Braking System (ABS), and Electronic Brake Distribution (EBD).

Moreover, there is ISOfix anchorage, reverse camera, automatic off headlights, and foglamps. Exclusive to the GLS CVT variant are the ABS, EBD, reverse camera, and foglamps.

Practicality and “G” for anything

To further enhance the G4 experience, MMPC offers a free Preventive Maintenance Service (PMS) Package up to two years or 25,000 km (whichever comes first) with free sanitation service to all customers who purchase a Mirage G4 from August 28 to November 30, 2020. The added offer intends to promote a better customer experience and strengthen brand love.

With the new sporty and confident look, fantastic comfort features matched with its known practical characteristics, the G4 is undoubtedly value for money. It is a car that delivers reliable performance suited to fit any lifestyle, life stage, and persona, making the Mirage G4 “G” for anything.

Pricing, color, and availability

The top-spec GLS CVT retails at P899,000, while the mid variant GLX CVT sells for P819,000. As for the base model GLX MT, it is affordable at P769,000. Available colors to choose from are Red Metallic (GLX CVT and GLS variant), Titanium Gray Metallic, Cool Silver Metallic, and White Solid (advanced firm order for GLX CVT and GLS CVT variants only). The new Mitsubishi Mirage G4 is now available in all 57 Mitsubishi Motors dealerships nationwide.

Image courtesy of Mitsubishi Philippines

Read full article on BusinessMirror

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