SG publisher fetes BDO’s marketing amid Covid-19


SINGAPORE-based Charlton Media Group Pte Ltd. has recognized BDO Unibank Inc. through the publisher’s Asian Banking and Finance (ABF) Magazine’s awarding tack for the listed-bank’s push on marketing and brand initiative amid the pandemic.

BDO Unibank said it was awarded with the “Marketing and Brand Initiative of the Year [Philippines]” for its webinar series “Market Sense.”

The bank said the 6-episode monthly webinar is its initiative for investors and clients to receive tips from invited experts on how to position investments, especially during the health and economic crises.

“Financial institutions that didn’t back down from the challenge and have adapted amidst the crisis have proved to be on the top of the industry,” ABF magazine publisher Tim Charlton was quoted in a statement as saying. “The ABF awards aim to recognize these exceptional firms and challenge them to provide top-tier products and services to their clients as we continue to move forward into the new normal.”

Meanwhile, BDO subsidiary BDO Private Bank Inc., won “Wealth Management Platform of the Year [Philippines].” Its corporate social responsibility arm, BDO Foundation Inc., won the “Covid Management Initiative of the Year [Philippines].”

“Our aim is to offer clients more and better investment opportunities, more information on which to base their decisions and personal contact with advisors who have the knowledge and expertise to guide them through their investment goals and estate planning objectives,” BDO Private Bank President Albert Yeo was quoted in a statement as saying.

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